Each year, over 41,000 abused and neglected animals need love, care and shelter. Since 2009, supporters like you have helped raise over $2.6 million to help these animals, simply by selling cupcakes! Wellingtonians can purchase a Pupcake for their dog in-store, with 100% of the profits heading directly to the SPCA!
Head down to our dog-friendly Tory Street store in the last weekend of June to meet designer Rachael and dog-model Daisy, and check out a bunch of Mr Soft Top goodies we don't usually stock in store - merino tees, hoodies, knits and coats!
Reflection, glimmer, shine, sparkle. It's like this year's theme for the World of WearableArt Window Dressing Competition was made for us! Take a look at the inspiration behind our window installation and don't forget to vote to be into win a $1000 shopping spree!